Dayou printing set off the transformation of packa

2022-07-26
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In the Internet + era, Dayou printing ignited the transformation enthusiasm of the packaging and printing industry

release date: Source: Qinghai network radio and television station editor in charge: Bao's number of Views: 3005 copyright and disclaimer

core tip: in the past 2017, "Internet +" was the most popular topic. The rapid development of the Internet has enabled a number of small and medium-sized enterprises to rise overnight, and also caused a number of traditional enterprises to be seriously impacted by the Internet in the process of reform. For example, the traditional packaging and printing industry is at a loss in the new Internet environment, and it is difficult to adapt for a time

[China Packaging News] in the past 2017, "Internet +" was the most popular topic. The rapid development of the Internet has enabled a number of small enterprises to rise overnight along the links in the page, and also caused a number of traditional enterprises to be seriously impacted by the Internet in the process of reform. For example, the traditional packaging and printing industry is at a loss in the new Internet environment, and it is difficult to adapt for a time

the Internet connects the world, breaks through the distance between time and space, and makes the packaging and printing industry, which used to have less transparent information, more transparent. The materials, prices, processes, etc. of packaging and printing are all presented to consumers one by one. The 3D scanning and cad/cam software that specialize in dentistry have subverted the original traditional packaging and printing industry. Under the new ecological environment, the packaging and printing industry is in urgent need of transformation. Change from production centered to user centered, and continuously improve the communication ability with customers

with the tide of interconnection in combination with China's national conditions, traditional packaging and printing enterprises must have an awareness of interconnection thinking, break the traditional marginal definition, abandon the old awareness, old products and old processes, actively embrace new markets, new materials and new technologies, and strive to communicate with customers to create more market demands and meet individual differentiated needs

in addition to the change in concept, traditional packaging and printing enterprises also need to take positive actions to reflect the interconnected thinking in product packaging design. Now, on many packaging and printing boxes, the two-dimensional code is added to the product packaging to improve the user experience. In the current brand market competition, what users pay attention to is not the quality and efficacy of the product, but a series of user experiences such as the sense of pleasure and value that the product can bring to them

nowadays, the Internet is no longer a traditional channel for transmitting information, but an Internet of things that integrates quality, energy and information. In addition to information in the traditional sense, it also includes material and energy information. In the future, interconnection will no longer be a tool in the general sense, but will permeate the whole process from design, production, sales to after-sales

from simply packaging products to showing the added value of products, under the trend of "Internet +" Sina, the packaging and printing industry will pay attention to product information exchange and user experience communication. In the Internet environment, we must embrace the Internet, cultivate the Internet awareness, understand the market changes in the packaging and printing industry with the help of Internet and e-commerce, and constantly meet the new needs of consumers

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